Setting The Best Permalink (url) Structure For WordPress SEO

Fri, Aug 14, 2009

Maintaining WordPress

When it comes to Search Engine Optimization (SEO), your blog’s url (i.e. web address) is highly relevant. One of things you can do to optimize your search engine rankings is to insert keywords into your url.

So for example, if someone goes to Google Search and does a search for baked chocolate chip cookies, which web address do you think Googlebot is going to think is most relevant for its user:

  1. http://funcooking.com/?p=1
  2. http://funcooking.com/baked-chocolate-chip-cookies

Number 2, of course. So here’s how you can change your WordPress permalink structure to maximize your site’s search engine optimization.

Doing It Yourself

By following the steps in the video tutorial, WordPress does all the work for you. If you’re good with that, don’t even bother with this part.

If, however, you want to add the code to your .htaccess file yourself, here’s what you need to do.

Go to your blog’s root directory and create a file named .htaccess if there’s not already one there. Once created, open the file and add these lines of code in it:

# BEGIN WordPress
RewriteEngine On
RewriteBase /
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]
# END WordPress

Questions? Leave a comment below.

Related posts:

  1. How To Upgrade WordPress Manually
  2. A Complete Guide To Setting Up FeedBurner On WordPress
  3. How To Move Your WordPress Core Files Out Of Root

, , ,
John's Wishlist

7 Responses to “Setting The Best Permalink (url) Structure For WordPress SEO”

  1. Barbara Swafford Says:

    WooHoo John,

    I did something right. But…I remember I didn’t set up my blog that way in the beginning and at that time I had to do a permalink “redirect”. Now when I’m setting up new sites, the permalink structure is one of the first things I change.

    Great advice, as always.

    P.S. Thank you for adding me to your blogroll. You know I truly appreciate that.

    BTW: I LOVE this new site. It’s a real beauty. And your photo’s not bad either, you handsome dude. :)

  2. John Hoff Says:

    Hey Barbara. Yeah when I first install a new version of WordPress for me or anyone else, this is probably the first thing I do once it’s all installed. I also move my core files out of the root directory.

    Glad you like the site and thanks for the personal compliment. I’d like a little better picture though. Maybe one day.

  3. marco Says:

    How do I do this without screwing anything up-when I have had it on default since the site started-over a year ago.

  4. John Hoff Says:

    Hi Marco. Great question. I believe there are some plugins out there which might help you with this.

    Try the Permalink Redirect WordPress Plugin and see if that helps.

    If you give it a try, please come back and let me know if it worked. I’m curious.

    Thanks and I hope that helps.

  5. cini143 Says:

    hi i did as u told in ur post
    but i have problem with it ,that is when did like u told me.when we stumbling the post it cannot accepting because it is coding with ‘%’in between post url like http://cini143.com/kim-kardashian%E2%80%93midori-melon-liqueur-trunk-show-in-west-hollywood/ u can observe this ‘%E2%80%93′ in url here,so tell me how can i solve this problem in my site.

  6. John Hoff Says:

    Hi cini, looks like you got it all sorted out.


Trackbacks/Pingbacks

  1. [...] As it turns out, I already have a video showing you how to do this on the WP Blog Host television channel: Setting The Best Permalink (url) Structure For WordPress SEO. [...]

Leave a Reply

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